I provided writing and graphic design services for Robert Moore Allen’s fundraising consultancy, Allen Marketing, Advertising & Communications, for 25 years—from 1983, the year I started my business, through 2008, when Mr. Allen retired.
During that time I wrote more than 75 capital campaign case statements and approximately 30 annual fund solicitations for Allen MAC clients including colleges and universities, independent schools, churches and retirement communities. I also designed a number of campaign logos, stationery and pledge cards as well as case statement booklets and brochures.
Selected Allen MAC Client Projects for Schools and Colleges
Averett College, Danville, Virginia, Renaissance 2000 and Pillars of Excellence campaign logos, brochure designs
Canterbury School, Greensboro, North Carolina, Building on a Sure Foundation Campaign case statement, logo, stationery, pledge card and case statement brochure
Christ School, Arden, North Carolina, Keeping the Faith, Extending the Legacy Campaign case statement
Davidson College, Davidson, North Carolina, annual fund solicitation package
Duke University, Durham, North Carolina, annual fund solicitation mailer
Germantown Academy, Washington, Pennsylvania, annual fund solicitation package
Heathwood Hall Episcopal School, Columbia, South Carolina, annual fund solicitation package
Mars Hill College, Mars Hill, North Carolina, Values & Vision Campaign case statement
St. Andrews College Share the Vision Campaign case statement, logo, stationery, pledge card and brochure
St. Timothy’s Hale School, Raleigh, North Carolina, Carpe Futura! capital campaign case statement brochure
Selected Allen MAC Client Projects for Churches and Religious Organizations
The Anglican Communion, Endowment for the Anglican Observer at the United Nations case statement
Centenary United Methodist Church, Winston-Salem, North Carolina, Building on a Sure Foundation capital campaign case statement
Christ Church, Greenville, South Carolina, Doorways to Discipleship Campaign case statement
Episcopal Church of the Holy Comforter, Burlington, North Carolina, Fulfilling the Vision Campaign case statement
First Presbyterian Church, Greensboro, North Carolina, God’s Vision—Our Mission Campaign case statement
St. Paul’s Episcopal Church, Winston-Salem, North Carolina, Building for God’s Community Campaign case statement, logo, stationery and pledge card
Kanuga Conferences, Inc., Hendersonville, North Carolina, annual fund solicitation package
Selected Allen MAC Client Projects for Retirement Communities
Arbor Acres United Methodist Retirement Community, Winston-Salem, North Carolina, financial aid brochure, Mother’s Day self-mailer
Pennybyrn at MaryField, High Point, North Carolina, campaign case statement
Other Allen MAC Client Projects
Walnut Cove Public Library, Walnut Cove, North Carolina, brick campaign brochure
YWCA of Winston-Salem and Forsyth County, Winston-Salem, North Carolina, capital campaign case statement
Let’s Talk About Your Marketing Communications Goals and Challenges!
If you’re looking for help with writing, graphic design and marketing communications and you like the portfolio samples you see here, let’s schedule a telephone call to explore the possibilities of a collaboration. Of course, there is no cost or obligation for the call.