Winston-Salem State University

Winston-Salem State University is a historically black constituent institution of the University of North Carolina system. Among my first projects after starting my business in 1983, I wrote the text for the 1984 annual report of the Winston-Salem State University Foundation. The project gave me the opportunity to interview Chancellor Cleon F. Thompson and a number of exceptional teachers and students.

Four years later, from June 1988 through July 1990, the chancellor retained me to write the case statement for a $25 million capital campaign and to write recruiting materials for new students. I also drafted the 1990-2000 Strategic Plan for the university and wrote speeches and presentations for the chancellor to deliver about the campaign.

WSSU Foundation Annual Report

Centennial Campaign Case Statement

Student recruiting booklet and brochure

Let’s Talk About Your Marketing Communications Goals and Challenges!

If you’re looking for help with writing, graphic design and marketing communications and you like the portfolio samples you see here, contact me to schedule a telephone call to explore the possibilities of a collaboration. Of course, there is no cost or obligation for the call.