For six months in 2010, I worked with Yadkin Valley Community Hospital administrators and department heads to develop public relations strategies and materials, including a feature release and advertorial and text for a series of services brochures. The certified Critical Access Hospital had been acquired recently by a corporate consolidator and there were many questions to be answered about the new owner’s plans.
Writing Samples
“Cutting and Polishing ‘a Diamond in the Rough’” feature release and advertorial
Talking points to emphasize with all audiences, the business community and physicians
Brochure Series Text
- “Our County. Our Hospital.”
- “Yadkin Valley Community Physicians”
- “Inpatient Care at Yadkin Valley Community Hospital”
- “Emergency Medical Care at Yadkin Valley Community Hospital”
- “Outpatient Surgery at Yadkin Valley Community Hospital”
- “Respiratory Therapy, Physical Therapy & Occupational Therapy at Yadkin Valley Community Hospital”
- “Breathing Well: The Pulmonary Rehabilitation Program at Yadkin Valley Community Hospital”
- “Palliative and Hospice Care at Yadkin Valley Community Hospital”
- “Laboratory and Radiology Services at Yadkin Valley Community Hospital”
Let’s Talk About Your Marketing Communications Goals and Challenges!
If you’re looking for help with writing, graphic design and marketing communications and you like the portfolio samples you see here, contact me to schedule a telephone call to explore the possibilities of a collaboration. Of course, there is no cost or obligation for the call.