Sales Letters
Project: Analysis Express Sales Letter
Client: Analysis Express
Service Provided: Writing
Dear Mr. Prospect:
When was the last time you read a dictionary? I’m not talking about checking a spelling or a definition, but actually reading a dictionary line by line, page by page?
Your computer databases are a lot like a dictionary—filled with hundreds of thousands of pieces of information that are meaningless without an intelligent author who can select, organize, analyze and report on crucial trends and relationships.
I started Analysis Express to create the high-order financial analytical reporting tools organizations like yours need to extract essential management intelligence from databases in the most timely, cost-efficient ways possible. With our help, you can access the information you need when you need it, discover trends and make better-informed decisions on virtually every aspect of your operations.
We’re different.
Here’s how I’ve made Analysis Express different from other consultancies:
It seems the larger the consulting company, the more managers and sales people they have on staff. According to the Analysis Express business model, non-technical staff members simply don’t add enough value to justify their cost. We don’t employ—and you don’t pay for—middle managers, account executives and other unnecessary overhead.
Many large firms assign so many people to a project that staff members spend more time communicating among themselves than they do solving the client’s problem. Analysis Express teams are made up of a few carefully-selected, multi-talented, highly-skilled consultants who are tightly integrated and sharply focused on the specific needs of each project. For exceptionally large or complex projects, we assign project management duties to a team member. But for most jobs, we simply do the work needed to deliver the results we’ve promised without needing extensive and expensive supervision.
As a result, Analysis Express delivers:
· Faster, more efficient service using fewer, better-qualified people
· More innovative, creative technologically sophisticated solutions
· Lower costs and much more value for your money
We know what we’re doing—and what you’re doing.
Among our consultants are experts in all leading relational database technologies. Whatever systems you now have in place, we are almost certain to be intimately familiar with their design and operation. We are also knowledgeable about business and finance principles and their practical, real-world applications in a range of industries, including yours.
The initial analysis is on us.
Every client relationship begins with a free initial consultation to assess current analytical reporting capabilities, determine specific needs and estimate the costs and potential return on investment in our services. I typically follow up the first meeting with a proposal of services, custom-tailored to your needs.
And here’s my personal promise to you: If I assess your needs and, based on conservative estimates, am not fully confident you will recover your investment in our services during the first six months your system is up and running, I will not propose to work with you.
Of course, in either case, you will be under no further obligation.
Sincerely,
Subrata Debnath
President
P.S. Remember, there is no cost or obligation for our initial consultation and needs assessment. With absolutely nothing to lose, and potentially vast amounts of business intelligence to gain, you really should call right now to schedule a meeting. I look forward to hearing from you soon.
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